Digital Marketing Executive - Uttara - MyTravaly Bangladesh Pvt Ltd

    MyTravaly Bangladesh Pvt Ltd
    MyTravaly Bangladesh Pvt Ltd Uttara

    2 days ago

    Description

    Corporate Profile

    MyTravaly is a premier global travel technology firm dedicated to the digital evolution of the hospitality sector. We provide a sophisticated suite of solutions—including advanced Property Management Systems (PMS), multi-currency payment integration, and intuitive self-service portals—designed to streamline operations for hoteliers and enhance the journey for travelers.

    Role Objective

    We are seeking a proactive and results-oriented Digital Marketing Executive to join our hospitality-focused team. In this critical role, you will design and execute strategic digital initiatives to bolster brand equity and stimulate customer engagement.

    The ideal candidate will utilize their proficiency in SEO, content strategy, social media management, and digital advertising to launch high-impact campaigns. You will work in synergy with cross-functional departments to interpret market trends and consumer behavior, ensuring our marketing solutions are data-driven and resonant. We value a blend of creative innovation and analytical rigor to optimize campaign performance in a fast-paced, evolving industry.



    Primary Responsibilities

    • Strategic Execution: Formulate and deploy holistic digital marketing strategies to elevate brand positioning and drive user acquisition.
    • Social Media Management: Oversee and optimize the organization's presence across all social platforms to maximize visibility and engagement.
    • Market Intel: Conduct rigorous market research and data analysis to identify emerging trends and consumer insights.
    • Content Lifecycle: Curate and manage high-quality content for the corporate website, blogs, and social channels to nurture target audiences.
    • Performance Analytics: Monitor key performance indicators (KPIs) and provide actionable reporting to facilitate continuous improvement.
    • Interdisciplinary Collaboration: Partner with creative teams to produce premium marketing assets and collateral.
    • Paid Media: Plan and manage PPC and display advertising campaigns, ensuring optimal budget allocation and ROI.


    Requirements

    Qualifications and Skills

    • Education: Bachelor's degree in Marketing, Business Administration, or a related discipline.
    • Experience: Proven track record in digital marketing, with a preference for candidates from the hospitality or travel tech sectors.
    • Technical Proficiency: Comprehensive knowledge of SEO, SEM, PPC, and web analytics (e.g., Google Analytics).
    • Communication: Exceptional written and verbal communication skills with meticulous attention to detail.
    • Project Management: Demonstrated ability to manage multiple concurrent projects within a collaborative team environment.
    • Tools: Mastery of social media management platforms and content creation software.
    • Aptitude: A synthesis of creative thinking and analytical problem-solving capabilities.


    Benefits

    Competitive salary + other perks 
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