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Technical SEO, benefits, focus point and importance


Technical SEO

Crowling | Google



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What is technical SEO?

Technical SEO is determined by configurations that can be accomplished to the website and server. For example, page elements, XML Sitemaps, HTTP header responses, redirects, meta data etc.

Technical SEO work has either a direct or indirect effect on search engines. Like access, crawling, indexing, interpreting and ultimately ranking your website without any problems. But it can also build any technical process meant to improve search visibility. The technical SEO doesn’t involve in backlink profile development, analytics, keyword research or social media strategies.

It’s called “technical” because it has nothing to do with the actual article or content of the website or with website promotion. The main goal of technical Search engine optimization is to optimize the infrastructure of a website.

This type of SEO is the process of confirming that a website meets the technical requirements of present time search engines with the goal of improved organic rankings.  Essential elements of the Technical SEO added by crawling, indexing, rendering, and website architecture.

It is a wide and exciting field. Covering all articles from the sitemaps, meta tags, JavaScript indexing, connecting, keyword research, and more. Making a site fast, easy to crawl and clear concept for search engines are the pillars of technical optimization.

It is the part of on-site SEO, which is focused on improving elements on your website to get high rankings.  It’s the opposite of off-page or off-site SEO, which is about generating exposure for a web through other channels. If we want to understand what is the original meaning of technical SEO, let’s start with some basic terminology.

The importance or focus point on Technical SEO

Technical SEO is a process where you hire an unpaid but professional accountant for your business. Who voluntarily works for the people? This type of SEO is just that.

About 95% website owners know the importance of on-page or on-site SEO and optimized content. But miss or overlook this type of SEO because it seems “complicated”.  But it is true that, technical SEO is critical and very essential. Because it helps search engines crawl your site and rank it in the search results at first.


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